NFT market cools down, how can new projects break through? Interview with the Boxxer project

The current cryptocurrency market is in a downturn, and the NFT sector is inevitably affected. Even the prices of well-known projects have seen a significant decline, and user activity has noticeably decreased. Against this backdrop, the future development of the NFT industry is under close scrutiny, and the launch of new projects faces many challenges.

To explore these issues, we interviewed an emerging PFP NFT project called Boxxer. The project has launched unique "Box Head" NFT character designs and plans to issue 10,000 one-of-a-kind digital artworks. These characters represent restless lives, using cardboard as a medium to express self and emotions. The project aims to create a vibrant NFT community, providing users with a rich interactive experience.

Regarding the current NFT market environment, the Boxxer team believes that this is a necessary transition from the speculation phase to a mature and stable phase. Although the market performance is poor in the short term, in the long run, NFTs are expanding into more fields and are expected to become an indispensable part of various industries such as gaming and real estate in the future.

Boxxer is not just a simple PFP NFT project; it is dedicated to building a dynamic NFT ecosystem. In addition to basic collection and trading functions, it will also offer personalized customization, community event participation, privilege unlocking, and project governance among various gameplay options. This comprehensive community engagement model is a key advantage that allows Boxxer to stand out during a bear market.

To attract more new users to the NFT market, the Boxxer team suggests focusing on user education and improving accessibility. They emphasize that project parties should not view NFTs as one-time products, but rather as new IPs that should be continuously developed to create ongoing value for users. Additionally, developing interactive NFT experiences is also an effective means to attract a broader audience.

Despite the challenging market environment, innovative projects like Boxxer are actively exploring the future development direction of NFTs. As the industry matures, we have reason to expect new growth opportunities in the NFT market.